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understanding SEO
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A Beginner’s Guide To Understanding Seo: Tips And Tricks For Improving Your Website’s Visibility

how to use hashtags effectively
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The Power Of Hashtags & How To Use Them Effectively On Social Media

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Digital Marketing Mistakes To Avoid As A Small Business Owner

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How To Create Engaging Social Media Content That Drives Results

Creative Ascent Maiden Meetup Marks a New Era for Kumasi’s Creatives
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Creative Ascent Maiden Meetup Marks a New Era for Kumasi’s Creatives

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Why the Traditional Marketing Funnel Still Matters Today

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Creative Ascent September Meetup Explores Personal Branding Beyond Logos & Aesthetics 


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Kevin Okyere: The Visionary Entrepreneur Redefining Ghana’s Oil Industry

Kevin Okyere
Meet Kevin Okyere, the visionary, resilient, and forward-thinking entrepreneur who defied all odds to redefine Ghana’s oil and gas industry! Born in 1980 in Ghana’s Ashanti region, Kevin…
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Dr Ernest Ofori Sarpong
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Dr Ernest Ofori Sarpong: The Visionary Entrepreneur Transforming Ghana’s Business Industry

In Ghana’s entrepreneurial space, one name stands tall—Dr Ernest Ofori Sarpong. A self-made industrialist and business mogul, Dr. Ofori Sarpong’s journey is a testament to resilience,…
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powerful entrepreneurs who made it big in Ghana
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7 Powerful Lessons from Ghanaian Entrepreneurs Who Made it Big

Starting a business is like planting a seed. It takes patience, care, and a whole lot of resilience to see it grow into something extraordinary.  The good news? You don’t have to figure…
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Reasons why branding is key to your business
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7 Great Reasons Why Branding Is Key to Business Success in 2025

Your brand is not what you sell; it is the experience you deliver. Think about the last time you purchased something not because of its price or features but because of how it made you feel.…
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Creatives and social media
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5 Most Iconic Ways Digital Marketing can Change the Creative Industry

Digital marketing is reshaping how creative works are produced and consumed, giving birth to new opportunities for those who adapt while posing challenges for those who resist change. The…
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Startups in Kumasi.
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10 Startups in Kumasi Paving the Way for a Bold, New Future

Kumasi’s entrepreneurial landscape is undergoing a significant shift. Once known for its traditional industries, the city is now emerging as a hotspot for startups and innovation. A new…
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How to Protect Your Intellectual Property as a Ghanaian Designer or Artist

The rise of digital platforms and global commerce has made it easier for creatives to share their work, but it has also increased the risk of intellectual property (IP) theft. For Ghanaian…
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8 Benefits Of Having A Website For Your Brand

Still wondering about the real benefits of having a website for your brand? Let’s be honest—if you’re running a brand in 2025 without a website, you’re leaving money, trust, and opportunities…
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Building a Loyal Audience: Tips and Best Practices for Creatives and Traditional Businesses

Learn actionable strategies to build a loyal audience as a creative or traditional business. Discover storytelling tips, engagement techniques, and consistent branding methods that help you…
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digital marketing trends
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Top Digital Marketing Trends To Watch Out For In 2025

The digital landscape continues to evolve rapidly, and marketers must keep up or risk falling behind. As we push through 2025, the top digital marketing trends to watch out for are driven by…
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The Benefit Of SEO In Digital Marketing: Why You Need To Optimize Your Website

In a digital world where visibility means everything, understanding the benefit of SEO in digital marketing is no longer optional. For businesses aiming to grow their online presence, attract…
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the benefits of social media
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The Benefits Of Social Media For Your Business

It’s not news that if you’re running a business in 2025 and you’re not on social media, you’re missing out, big time. Whether you’re a small business owner, freelancer, or building a brand…
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  • Traditional marketing vs digital marketing visual comparison 1
    • Business
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    Traditional Marketing vs Digital Marketing: Understanding the Difference and Finding the Balance

    • Why the Traditional Marketing Funnel Still Matters Today 2
      • Business
      • News

      Why the Traditional Marketing Funnel Still Matters Today

      • Example of awareness to purchase process in traditional marketing funnel 3
        • Business
        • News

        Understanding Traditional Marketing Funnel 

        • Sarkodie performing live at Rapperholic 2025 Homecoming in Kumasi 4
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          ‘Rapperholic 2025 Homecoming’ Lights Up Kumasi Despite the Rain

          • Portrait of Asantehemaa Nana Konadu Yiadom III 5
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            12 Things You Didn’t Know About The Late Asantehemaa Nana Konadu Yiadom III

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